Content Intelligence

Question 1

“Smart CRM, close deals faster, compare, customers, case studies”

Answer

Partly answered

The site covers what the free Smart CRM includes, how teams close deals faster and how Hourglass compares with legacy suites, point tools, spreadsheets and building in-house. Customer proof on /customers is limited to three short quotes with two figures each; there are no full case studies showing the challenge, the hubs used and how results were reached.

Section on the site	Status	Ticket
/customersRemarkable results, in every industry	Partly answers it	Add full case studies to /customers Ticket Paste this into your ticketing tool. Add full case studies to /customers Section: /customers › Remarkable results, in every industry What is missing: - /customers shows only three short quotes with two figures each, with no full case studies. - No story explains the customer's starting point, which hubs and agents they adopted and how the results were achieved. - No case study shows how the Smart CRM helped a team close deals faster. Where: New section on /customers, placed after "Remarkable results, in every industry". Related sections: Remarkable results, in every industry · Teams like yours, growing on Hourglass · Four habits of teams that close faster Main topics: customer challenge before Hourglass · hubs and agents adopted · rollout timeline · measured results · sales-cycle and deal-speed outcomes What to do: 1. Confirm with customer marketing which customers have approved longer case studies and which figures can be published. 2. Write one case study per approved customer covering challenge, hubs used, rollout and results, including at least one on closing deals faster with the Smart CRM. 3. Link each tab in the customer slider to its full case study. Done when: /customers has a case study section where each story shows the challenge, the hubs used, the rollout and the results, with at least one about closing deals faster. From: conversation b0a6637cada7, question 1: "Smart CRM, close deals faster, compare, customers, case studies" What is missing /customers shows only three short quotes with two figures each, with no full case studies. No story explains the customer's starting point, which hubs and agents they adopted and how the results were achieved. No case study shows how the Smart CRM helped a team close deals faster. Where New section on /customers, placed after "Remarkable results, in every industry". Related sections Remarkable results, in every industry · Teams like yours, growing on Hourglass · Four habits of teams that close faster Main topics customer challenge before Hourglass · hubs and agents adopted · rollout timeline · measured results · sales-cycle and deal-speed outcomes What to do Confirm with customer marketing which customers have approved longer case studies and which figures can be published. Write one case study per approved customer covering challenge, hubs used, rollout and results, including at least one on closing deals faster with the Smart CRM. Link each tab in the customer slider to its full case study. Done when: /customers has a case study section where each story shows the challenge, the hubs used, the rollout and the results, with at least one about closing deals faster.

Section on the site

Status

Ticket

/customersRemarkable results, in every industry

Partly answers it

Add full case studies to /customers

What is missing

/customers shows only three short quotes with two figures each, with no full case studies.
No story explains the customer's starting point, which hubs and agents they adopted and how the results were achieved.
No case study shows how the Smart CRM helped a team close deals faster.

Where

New section on /customers, placed after "Remarkable results, in every industry".

Related sections: Remarkable results, in every industry · Teams like yours, growing on Hourglass · Four habits of teams that close faster
Main topics: customer challenge before Hourglass · hubs and agents adopted · rollout timeline · measured results · sales-cycle and deal-speed outcomes

What to do

Confirm with customer marketing which customers have approved longer case studies and which figures can be published.
Write one case study per approved customer covering challenge, hubs used, rollout and results, including at least one on closing deals faster with the Smart CRM.
Link each tab in the customer slider to its full case study.

Done when: /customers has a case study section where each story shows the challenge, the hubs used, the rollout and the results, with at least one about closing deals faster.

Answer full page

Not recorded: asked before answers were saved.

Open the answer page ↗

Sections in the answer page	Status
/products/crmThe free CRM every team can work from	Answers it
/products/crmEverything in the free Smart CRM	Answers it
/solutions/close-dealsFour habits of teams that close faster	Answers it
/solutions/close-dealsWhere the days come back	Answers it
/compare/legacy-crmHourglass and legacy CRM suites, side by side	Answers it
/customersRemarkable results, in every industry	Partly answers it

Questions and answers are shown as recorded. Status, what is missing and what to do are our analysis of the live site, read 22 Oct 2026.

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