Compare
Hourglass vs. spreadsheets and inboxes

Why teams outgrow the spreadsheet
The free Smart CRM does what the spreadsheet did, and the work around it.
| Feature | Hourglass | Spreadsheets and inboxes |
|---|---|---|
| Contacts and deals | Shared, searchable and always current | Copies on laptops that drift apart |
| Follow-ups | Reminders and tasks in the right person’s queue | Remembered, or not |
| Customer emails | Logged on the contact for the whole team | Hidden in personal inboxes |
| Reporting | Live dashboards anyone can open | Redone by hand every month |
| Security | Permissions and a history of every change | Files shared by link |
| Cost | Free for your whole team to start | Free, plus the hours spent keeping it current |
Leaving the spreadsheet behind
Import your lists in minutes, with columns mapped to fields. Connect your inbox, and emails log themselves.
Start on the free Smart CRM, and add hubs only when your team needs them.
Customer stories
Teams that made the switch
They moved off separate tools and legacy systems one team at a time, and kept their history.
Illustrative stories for this demo.

“We were paying for seven tools that didn’t talk to each other. Moving marketing, sales and support onto Hourglass gave every team the same numbers.”
Hannah Cho
Chief Revenue Officer, Eventus
7
tools replaced by Hourglass
5 weeks
to move every team over

“Quotes, orders and dealer conversations used to live in three systems and a lot of inboxes. Now our sales team and our dealers work from the same account record, and quotes go out the same day.”
Grace Haddad
VP of Dealer Sales, Suzuki
34%
faster quote turnaround
3
legacy systems retired

“Our branch and contact center teams used to switch between four systems to answer one question. Now the Customer Agent drafts the reply from the customer’s record, and our staff approve it before it goes out.”
Priya Raman
VP of Customer Experience, Mercantile Bank
38%
faster replies to customer questions
2x
more customers enrolled in online banking
TRUSTED BY TEAMS IN BANKING, RETAIL, MANUFACTURING AND SOFTWARE
Illustrative customers for this demo.