Data Hub
Clean, connected customer data for every team

What’s included
The tools in Data Hub
Data syncs
Two-way syncs with the systems you already run.
Custom objects
Model products, sites, policies or anything else you track.
Data quality
Find and merge duplicates, and fix formatting in bulk.
Field-level permissions
Decide who can see and change each field, by role and team.
Data Agent
Explains which accounts are ready to buy, at risk or ready to grow, and why.
Change history
Every change logged with who made it, a person or an agent.
How it works
Data your teams and agents can rely on
Agents are only as good as the records they read. Data Hub keeps those records complete and correct.

Two-way syncs, without custom code
Connect warehouses, ERPs and billing tools with ready-made syncs, map the fields once and choose which system wins when they disagree.
- Ready-made syncs for warehouses, ERPs and billing
- Field rules that decide which system wins
- Read-only fields where you need them

Cleanup that keeps up
Duplicate checks, formatting rules and the Data Agent’s suggested fixes keep records tidy. A person approves bulk changes before they run.
- Duplicates found and merged
- Formatting fixed in bulk
- Bulk changes approved by a person
Checks every record
Looks for duplicates, missing values and mismatched formats across objects.
Explains each fix
Shows the records and fields behind every suggested change.
Waits for your approval
A person approves bulk changes before they run, and every change is logged.

TRUSTED BY TEAMS IN BANKING, RETAIL, MANUFACTURING AND SOFTWARE
Illustrative customers for this demo.
Customer stories
Remarkable results, in every industry
Banks, retailers, manufacturers and software companies grow with Hourglass.
Illustrative stories for this demo.

“Our relationship managers see every product, conversation and service request for a business on one record. The Data Agent tells them which owners to call this week, and why.”
Daniel Okafor
Head of Relationship Banking, Allica Bank
27%
more cross-sell conversations per relationship manager
6 weeks
from kickoff to the first team live

“We build segments from what people actually bought, online or from a café that stocks our cups, not from who opened an email. The Campaign Agent drafts the whole plan, and we spend our time on the offer instead of the setup.”
Sam Whitaker
Head of Ecommerce, KeepCup
31%
more repeat orders
4x
faster campaign builds

“Quotes, orders and dealer conversations used to live in three systems and a lot of inboxes. Now our sales team and our dealers work from the same account record, and quotes go out the same day.”
Grace Haddad
VP of Dealer Sales, Suzuki
34%
faster quote turnaround
3
legacy systems retired